Georgette Yacoub



Founder of FYF

Georgette started her flexible eating journey in 2015 after attending a seminar led by Nicole Capurso, CrossFit Games athlete and nationally ranked weightlifter. At that point, she had been eating “clean” or “paleo” or whatever you want to call it, and was in desperate need of someone to tell her it was okay to eat a donut without feeling guilty. She heard that Nicole was the girl for that, so she signed up.

She put all her newfound knowledge into action and, for the first time in her life, finally had abs. She felt satiated, was hitting PRs almost every time she walked into the gym, and never felt deprived of the foods she loved. She stopped seeing food as “good” or “bad”, but instead started to see it as fuel.

Georgette became fascinated with nutrition and the science behind macros and began learning as much as she could about the subjects. Meanwhile, she introduced the concept to friends and coached them to their goals, whether that be lose weight, gain weight, and become leaner, stronger, and faster.

Fuel Your Fitness is a result of wanting to help the people around her change the way they see food while becoming the best versions of themselves.